Construction Toy "House Op Art" – Wood · Metal | Beamalevich
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Description
BEAMALEVICH
Zebras. Grids. Optical illusion. The construction set you never expected — and won’t be able to put down.
HOUSE Op Art is not a toy. It’s a playable object — an architecture construction set by Beamalevich from Barcelona that translates the visual language of Victor Vasarely (1906, Pécs, Hungary — the “father of Op Art”) into a three-dimensional, infinitely reconfigurable object. Wooden bases with guide rails, metal corner walls, and magnetic façade elements featuring Vasarely’s most iconic motifs — zebra patterns from the 1930s, geometric grids, flag and aviation signals — click and hold without glue. Assemble it. Rearrange it. Put it on the shelf. A compact work that invites experimentation.
The gift for everyone who grew up with Op Art — or is discovering it right now
You’re looking for a gift for someone who loves architecture, design or art — and for whom a book isn’t enough? HOUSE Op Art brings Victor Vasarely from the museum frame to the desk. Vasarely — trained at the Mühely Academy in Budapest, the Hungarian equivalent of the Bauhaus, under Sándor Bortnyik — created “Zebra” in 1937: one of the earliest works of Op Art, two intertwined zebras defined solely by swinging black-and-white stripes, without a contour line. This visual language — geometric patterns that destabilise the gaze, create depth where there is none, suggest movement where stillness reigns — is embedded in every magnetic element of this set. Xavier Vidal, founder of Beamalevich in Barcelona and creator of the construction game Arquitecton, has made HOUSE a set that changes every time you touch it.
How HOUSE Op Art works
The wooden bases with guide rails are connected using 90° metal corner walls to form a building skeleton — no glue, no tools. The magnetic façade elements are then slid into the rails: Op Art motifs after Vasarely that transform the raw skeleton into an optical experiment. The elements hold magnetically and can be rearranged at any time. Includes a 1:100 figure set — the standard scale of the architectural model world. Packaging dimensions: 16.7 × 9.1 × 5.5 cm.
Product details
| Brand | Beamalevich |
| Concept | Xavier Vidal |
| Inspiration | Victor Vasarely (1906–1997) / Op Art |
| Materials | Wood, metal, magnets |
| Contents | 5 wooden bases, 8 corner walls, approx. 14 magnetic elements + 1:100 figure set |
| Packaging | 16.7 × 9.1 × 5.5 cm |
| Origin | Barcelona, Spain |
Frequently asked questions
What exactly is included in the set?
The set contains 3 medium square wooden bases with guide rails, 2 small square wooden bases with guide rails, 8 L-shaped metal corner walls, approx. 14 magnetic elements with Op Art façade motifs after Victor Vasarely (zebra patterns, geometric grids, flag and aviation signals), and a 1:100 figure set. No glue, no tools, no fixed assembly instructions — every configuration is valid.
Is this a children’s toy?
No — Beamalevich describes HOUSE as a “construction toy for serious people.” The set is designed for adults who want not just to look at architecture, design and art, but to touch it. The small individual parts and the cultural context (Victor Vasarely, Op Art, architectural model scale) make HOUSE an object for desks, shelves and sideboards — not children’s rooms.
Who is Victor Vasarely — and why is he the inspiration?
Victor Vasarely (1906, Pécs, Hungary — 1997, Paris) is the “father of Op Art” — the movement that uses geometric forms to create optical illusions: apparent depth, movement, vibration. His 1937 work “Zebra” is considered one of the earliest examples of this aesthetic. Vasarely is the master of the pattern that destabilises the eye — and that quality is embedded in every façade element of the HOUSE Op Art set.
Can the assembled house be left on permanent display?
Yes — and that’s one of the set’s strengths. HOUSE Op Art is designed as a permanent display piece that stands on a desk, shelf or sideboard. Since all elements connect magnetically or by sliding, the object can be redesigned at any time: different façades, different arrangement, different configuration. It is never finished — that is the intention.
Are there other HOUSE sets by Beamalevich?
Yes. Beamalevich has expanded the HOUSE series to include several iconic buildings and art movements: HOUSE Bauhaus Dessau (after Gropius), HOUSE Eames (after Ray & Charles Eames), HOUSE Unité d’Habitation (after Le Corbusier), HOUSE Malevich, HOUSE Mondrian (after Piet Mondrian) and HOUSE Metropolis. All follow the same principle: playable object, cultural reference, no glue.
HOUSE Op Art — Beamalevich & Victor Vasarely. The object that is never finished.
What exactly is included in the set?
The set contains 3 medium square wooden bases with guide rails, 2 small square wooden bases with guide rails, 8 L-shaped metal corner walls, approx. 14 magnetic elements with Op Art façade motifs after Victor Vasarely (zebra patterns, geometric grids, flag and aviation signals), and a 1:100 figure set. No glue, no tools, no fixed assembly instructions — every configuration is valid.
Is this a children’s toy?
No — Beamalevich describes HOUSE as a “construction toy for serious people.” The set is designed for adults who want not just to look at architecture, design and art, but to touch it. The small individual parts and the cultural context (Victor Vasarely, Op Art, architectural model scale) make HOUSE an object for desks, shelves and sideboards — not children’s rooms.
Who is Victor Vasarely — and why is he the inspiration?
Victor Vasarely (1906, Pécs, Hungary — 1997, Paris) is the “father of Op Art” — the movement that uses geometric forms to create optical illusions: apparent depth, movement, vibration. His 1937 work “Zebra” is considered one of the earliest examples of this aesthetic. Vasarely is the master of the pattern that destabilises the eye — and that quality is embedded in every façade element of the HOUSE Op Art set.
Can the assembled house be left on permanent display?
Yes — and that’s one of the set’s strengths. HOUSE Op Art is designed as a permanent display piece that stands on a desk, shelf or sideboard. Since all elements connect magnetically or by sliding, the object can be redesigned at any time: different façades, different arrangement, different configuration. It is never finished — that is the intention.
Are there other HOUSE sets by Beamalevich?
Yes. Beamalevich has expanded the HOUSE series to include several iconic buildings and art movements: HOUSE Bauhaus Dessau (after Gropius), HOUSE Eames (after Ray & Charles Eames), HOUSE Unité d’Habitation (after Le Corbusier), HOUSE Malevich, HOUSE Mondrian (after Piet Mondrian) and HOUSE Metropolis. All follow the same principle: playable object, cultural reference, no glue.
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